What Home Buyers Really Want: Ethnic Preferences by National Association of Home Builders - NAHB

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What Home Buyers Really Want: Ethnic Preferences

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Format : eBook
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Book Description

What Home Buyers Really Want: Ethnic Preferences is based on a survey of recent and prospective home buyers that compares and contrasts how housing preferences are affected—or not—by the racial/ethnic background of the home buyer (controlling for factors as age and income). The analysis focuses on four groups: White (non-Hispanic), African American (non-Hispanic), Hispanic, and Asian home buyers. This study provides insights into buyers’ preferences for home type and size, room layout, kitchen and baths, windows and doors, accessibility and outdoor features, electronics and technology in the home, energy efficiency, choosing a community, and trade-offs buyers are willing to make.